Advertising Campaigns

Porn is not Sex Education
Social Awareness Advertising Campaign
The Young minds are quite the curious ones, and they tend to browse their curiosities (mainly about sex), leading them to porn which is a completely wrong way of sex education. Kids develop their imagination into wrong terms, which sometimes can lead to a crime/ affect the child mentally. Their minds must be seeded with real facts in a fun and an educational way. This can be done only if parents talk to their kids openly about sex education.
Thus, I made this campaign to spread awareness amongst parents to talk to their kids about sex.
This campaign was nominated at the 64th Maharashtra State Art Competition (2024-45) (Professional Category). It was exhibited at Jehangir Art Gallery, Mumbai in February 2025.
< Read More about the Campaign in Detail >

Brand Name- Dell
Problem Observed-
Apple’s Magic Mouse, while sleek and innovative, has a critical drawback- its charging mechanism. Users must flip the mouse upside down to charge it, rendering it unusable during that time. This flaw often leaves users frustrated, especially during critical work moments, making the mouse a controversial topic despite Apple’s reputation for exceptional design and functionality.
Solution-
This campaign was designed to position Dell’s mice as a superior alternative by highlighting their user-friendly features, practicality, and uninterrupted usability. The campaign adopts a bold and clever approach to draw attention to the everyday frustrations of Apple’s Magic Mouse users while showcasing Dell’s commitment to efficiency and convenience.
Adding a unique creative twist, the campaign uses a tortoise to symbolize the Apple Magic Mouse. The tortoise not only shares a visual resemblance to a mouse but also metaphorically represents the long wait users feel while the device charges, even though it charges relatively quickly. This imagery enhances the campaign’s humor and relatability, creating a memorable connection between the problem and Dell’s solution.
Through witty copywriting, compelling comparison, and engaging visual, the campaign emphasizes Dell mice’s long-lasting battery life, ergonomic design, and seamless functionality. It strategically appeals to professionals and tech enthusiasts seeking reliability and efficiency in their tools.

Brand Name: Camlin Permanent Markers
Print Ad Campaign
The campaign was created to raise awareness about the importance of voting, using Camlin Permanent Markers as a symbolic representation of impactful marks. It emphasizes that even a small mark, like the ink applied after casting a vote, carries the power to drive significant change in society. With its minimalist yet meaningful design, the campaign effectively conveys the message that every vote counts, encouraging civic participation through a simple but powerful visual narrative.
Brand Name – Band Aid







